Job Description
The Digital Performance & Growth Lead is responsible for driving measurable digital growth through paid media campaigns, performance analytics, CRM optimization, and email marketing automation, ensuring all digital initiatives deliver strong ROI and support business objectives.
Requirements
Bachelor’s degree in Marketing, Digital Marketing, Media, Business, or a related field.
Professional certifications in digital advertising or analytics are an advantage.
Agency experience is a must
Responsibilities
- Paid Media Management
- Campaign Optimization & A/B Testing
- Analytics, Reporting & Insights
- Lead Management & CRM Integration (Zoho CRM)
- Email Marketing & Automation (Mailchimp)
- Cross-Functional Collaboration
- Growth Strategy & Digital Innovation
- System Optimization & Tracking Accuracy